JNM Performance
Logo Design, Branding, Image Manipulation
JNM Performance Logo
I started by looking into JNM Performance as a company. They were a high performance car body shop. Fixing, upgrading, tuning all sorts of high performance vehicles from old classics to new sports models. The owner of the company and brand spokesman wanted to lean on his JNM lettering to be the focal point of his new logo. He was harking back to his old logo design which had something similar. I kept that design and added a few nuances to the new logo which he didn’t have. The autoshop icon and high performance vehicle. I wanted to add motion to the logo so I opted for skewing the performance lettering and adding speed lines behind the vehicle which topped off the design.
JNM Performance Logo
I started by looking into JNM Performance as a company. They were a high performance car body shop. Fixing, upgrading, tuning all sorts of high performance vehicles from old classics to new sports models. The owner of the company and brand spokesman wanted to lean on his JNM lettering to be the focal point of his new logo. He was harking back to his old logo design which had something similar. I kept that design and added a few nuances to the new logo which he didn’t have. The autoshop icon and high performance vehicle. I wanted to add motion to the logo so I opted for skewing the performance lettering and adding speed lines behind the vehicle which topped off the design.
JNM Performance Flyers
Once the logo had been finalized, JNM wanted to create two flyers for advertising. My take was that they were an old style body shop and I wanted to bring that into their new flyers. I highlighted their specialties in customization and restoration and what work they did at their shop.
JNM Performance Flyers
Once the logo had been finalized, JNM wanted to create two flyers for advertising. My take was that they were an old style body shop and I wanted to bring that into their new flyers. I highlighted their specialties in customization and restoration and what work they did at their shop.
JNM Performance Business Card
To finish everything they required business cards to go along with everything. Staying with the color palette I through together a business card.
JNM Performance Business Card
To finish everything they required business cards to go along with everything. Staying with the color palette I through together a business card.